The 14-day sprint

Predictable rhythm. Predictable output.

Every project follows the same four phases. Each phase has a checkpoint where you see real work - not status updates.

Strategy & message map · Day 1-3

60-minute kickoff with the founder or marketing lead. We dig into ICP, current funnel performance, competitors, and the specific job the video needs to do. Output: A one-page message map. The blueprint every subsequent decision flows from.

Script & storyboard · Day 4-6

Tight 90-second script written for the ear, not the eye, plus a frame-by-frame storyboard. You see what's getting animated before we animate a single frame. Output: Script + storyboard for approval. One revision round here.

Design, animation & audio · Day 7-12

Custom illustration system, brand-matched motion, 3D where it earns its weight, hand-picked voiceover, and bespoke sound design. Output: First cut on day 9, refined cut on day 12. One more revision round here.

Delivery, cutdowns & 30-day review · Day 13-14

Master file plus aspect-ratio recomposes (16:9, 1:1, 9:16) and ad cutdowns (6s, 15s, 30s). Day 30 post-launch: free funnel performance review and one tune-up. Output: Everything. Source files transfer to you.

Your involvement

About 3 hours of your time. Total.

We're a sprint, not a co-design exercise. Here's exactly what you do - and what you don't have to.

60-min kickoff

Founder or marketing lead. We do the strategy work - you tell us the truth about what your funnel is doing now.

30-min script review

Read the script, mark what doesn't sound like you, send back. Done.

30-min storyboard review

Frame-by-frame storyboard. Approve the visual direction or send notes. Last chance for big swings.

First-cut review

Day 9, we deliver the first cut. You note what needs tuning. We tune it.

Why this process exists

Built different than the generic video shop.

Most agencies are video shops that happen to have SaaS clients. We're a SaaS funnel agency that happens to make videos.

AI Infras
Generic agency
Strategy depth
ICP & funnel review first
Brief, then animate
Turnaround
14 days, fixed
6-12 weeks, "depends"
Output formats
Master + cuts + all aspect ratios
One 16:9 file, extras billed
Revisions
2 included
1, then change orders
Post-launch
30-day funnel review free
Goodbye
Ready when you are

Start your sprint in 7 days.

Book a 15-minute call. We'll scope your project and reserve a sprint slot.

Book demo call